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Podcast Ep 018 Saudi Arabia: New Tourist Visa, Courting Influencers & a Shift in Preserving Heritage?

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Zara and Ali speak to travel writer Tharik Hussain about Lonely Planet’s new Saudi Arabia guide book (which he authored) and the new Saudi tourist visa and its possible implications for travellers. They talk about historical sites in the country, including surviving Ottoman heritage, and indications that there is a shift in attitudes concerning historical preservation. They also ask why there are lack of Muslim travel writers.

What We Talk About In This Episode

  • Lonely Planet Guide book
  • Historical sites in Saudi
  • The benefits of the new Saudi tourist visa for pilgrims and tourists (Muslims and non)
  • The Saudi ad campaign and the use of influencers: a closer look at the messages behind the ads and some of the orientalist tropes employed
  • Saudi secret police
  • Influencers conflating various cultures and presenting as Arabian
  • Possible problems tourists may face, particularly those unacquainted with the culture
  • Lack of Muslim travel writers
  • Seeking ‘white’ validation
  • Opening up pre-Islamic historical sites to archaeologists and tourists, including Mada’in Saleh
  • The destruction of Islamic sites by the Saudi authorities
  • 5 UNESCO sites in Saudi
  • Saudi shift in preserving heritage?
  • Surviving Ottoman history in Saudi

People/Things mentioned in this Episode

  • Saudi Arabia tourism promotional video

Tharik Hussain

Tharik is a travel writer, journalist and cultural consultant who has published work across the globe for many of the world’s major travel and media brands and is an expert on travel and tourism in Saudi Arabia, Bahrain and Southern Thailand.

He is the author of several titles for leading travel publisher, Lonely Planet, including: Oman, UAE, and Arabian Peninsula, Southeast Asia, Thailand, Pocket Ko Samui, Thailand’s Islands and Beaches, and Best of Thailand. ​Tharik also created Britain’s first Muslim heritage trails, in Surrey.

Find him on Instagram and Facebook.

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  1. What a wonderful podcast! I lived in Saudi from 1996-2011 and have been following all the recent changes occuring there.
    Just a couple of comments. In Riyadh, the National Museum of Saudi Arabia is an excellent museum that showcases the history of the country from prehistoric times to Pre-Islamic culture to present day Saudi. You can find arrowheads found in the Empty Quarter on display,ancient petroglyphs explained, to Islamic pieces upto showcasing the different regions of current Saudi.

    When in Jeddah, go to Naseef House in old Balad and ask for Sami Nawar who is a historian and knows a lot about the area.

    I do agree that we do not have many current Muslim travel writers, or even within the last century! I love reading travelogues and your comments made me realize that other than Ibn Battuta’s travels, my book shelves are full of western writers from Thesiger to Burton to Freya Stark! I will have to make a conscious effort to find Muslim travel writers so any suggestions would be appreciated.

    Lastly, Saudi is truly a fascinating country with a lot of heritage and history which predates Islam. Deep in the desert, you can find archeaological sights that can amaze you with the how old the country is! Petroglyphs are scattered all over the peninsula. Fossilized trees and ancient sharks teeth can be found an hour east of Riyadh from a time of ancient oceans. Tombs on small hilltops scatter the countryside. Nature is varied from desert to mountains to the clear Red Sea. It is a place to discover and yet, tourist must be sensitive to cultural norms. Living in Oman, I as an expat, would be offended to see cruise ship tourists walking around in tank tops and shorts much to the dismay of the locals. Cultural sensibilities is a must.

    In the end, Saudi has been closed to many for so long. It has been a place of “Arabian Nights” which has now been fantasized by the promotion from influencers. Saudi is opening its doors to those who can bring money in … unfortunately not to the majority of those on the sub-continent and less affluent travellers.

    I hope the country will go forward taking into account the sanctity of the Mecca and Medina. That tourism flourishes (with planned caution) as it is teaching Saudis themselves to appreciate and accept their own historical past. With more Western exposure, I hope they do not lose their own culture and identity like Dubai has (in my opinion).

    Thoroughly enjoyed listening to your discussion and all your comments!!!

    1. Thank you so much for your message- and your wonderful tips! It will be interesting to see what happens and how the tourist market in Saudi develops- we can hopefully revisit the topic at a later date. Regarding Muslim travel writers, we are going to try to come up with a list soon!

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